Head of Global Marketing Customer Engagement

Head of Global Marketing Customer Engagement Stellenstandort: Wien Unbefristet / Befristet: Unbefristet We are looking for top talents who want to contribute their expertise, ideas, and ambitions to our international teams and bring them to life. L&R is a globally operating and expanding company in the medical products sector. In our core business areas, we develop and produce innovative products and solutions for patients: from high-tech applications in negative pressure therapy to modern wound dressings. Your Impact: We are seeking an experienced and inspiring Global Head of Customer Engagement to lead and evolve our global customer engagement strategy. This senior leadership role will be responsible for creating seamless, customer-centred experiences across all touchpoints, bringing together customer relations, digital marketing, creative services, and events into a unified omnichannel approach. • Working closely with commercial, marketing, digital, and regional teams, you will ensure customer insights drive meaningful engagement, strengthen brand value, deepen customer relationships, and support business growth. • Lead, develop, and inspire a high-performing global customer engagement team. • Deliver a global customer engagement strategy aligned to business and commercial priorities. • Create connected, consistent customer experiences across digital, in-person, and relationship-based channels. • Use customer insights, segmentation, and feedback to shape engagement strategies and improve customer experience. • Drive digital marketing and omnichannel excellence through effective use of content, automation, analytics, and technology. • Oversee creative services to ensure compelling, consistent, and high-quality brand communications. • Lead strategic events and customer experiences that enhance relationships and deliver measurable business value. • Collaborate with commercial, marketing, sales, technology, and regional teams to align customer engagement initiatives. • Establish KPIs, measure performance, and continuously optimise engagement effectiveness. • Ensure all activities meet brand, regulatory, compliance, and governance standards. Your Profile: You are a strategic and commercially minded leader with significant experience in customer engagement, marketing, communications, or commercial excellence. You have a proven ability to lead diverse teams, influence stakeholders across complex organisations, and deliver customer-focused strategies that achieve measurable business outcomes. • Senior leadership experience in customer engagement, marketing, communications, commercial excellence, or a related field. • Proven success leading high-performing, multi-disciplinary teams within matrix organisations. • Experience developing and delivering global or multi-market customer engagement strategies. • Strong track record of implementing omnichannel customer engagement programmes. • Experience working cross-functionally with commercial, sales, marketing, digital, creative, and regional teams. • Demonstrated ability to use customer insights and data to influence strategy and improve performance. Why you should choose L&R • Flexible working hours through flextime and the option to work from home • In-house employee cafeteria with meal subsidies • Corporate health promotion measures (e.g., myClubs, company bike program) • Training opportunities both internally (L&R Academy) and externally • Employee events and one month of free childcare during the summer We would like to get to know you For this full-time position, we offer you a minimum annual gross salary of EUR 80,000.00. The actual salary will depend on your professional experience and qualifications. Let's talk about it. We look forward to receiving your compelling application via our online portal. Your Contact: Philipp Peter Markuzy P&C Business Partner Lohmann & Rauscher GmbH Johann-Schorsch-Gasse 4 1140 Wien Telefon: Jetzt bewerben